Every spring, Stephen Leitch, medical assistant professor within the Faculty of Hospitality and Tourism Administration at Purdue College hosts a category on promoting and gross sales. The thought is that college students develop a product after which promote it—assembly a specified gross sales aim.
Two college students, Zach Singer, a senior from Illinois, and Ha Ho, a senior from Vietnam, had been scuffling with the challenge. Each seniors missed the primary few weeks of the semester as a consequence of COVID-19. By the point they returned to the classroom, teams had been assigned and merchandise had been being developed. Each felt left behind and unmotivated. Nothing was sparking their curiosity.
After which Abby Hayes, senior expertise design marketing consultant at IU Well being Arnett walked into their class. “Her presentation was superior. I didn’t even know {that a} profession likes hers even existed, and immediately it turned what I wish to do with the remainder of my life,” shares Singer.
Singer requested a gathering with Hayes to speak about future profession alternatives. Their dialogue sparked not solely profession inspiration, but in addition an concept for the way Singer and Ho might make their class challenge significant.
Over 5 days and some key discussions, the Thank A Nurse challenge got here to life: Clients might purchase a nurse a cup of espresso by way of a voucher for $5. The shopper might then beautify or write a be aware on the espresso cup sleeve providing their thanks and appreciation for a nurse. That sleeve serves because the voucher for the nurse to take pleasure in a favourite beverage.
“This challenge means a lot extra to us than the standard initiatives. We’re giving again. We would like our clients to have the ability to present their appreciation for our nurses,” shares Ho. “To us this challenge carries extra weight.”
“I’ve 4 lessons however actually, that is the one one I take into consideration every single day,” provides Singer.
The aim is to promote 100 vouchers. The $5 vouchers will likely be on the market at Market Day, which is Thursday, April 7 from 10:30 – 11:45 am at Marriott Corridor on Purdue’s campus. Singer and Ho can even go to IU Well being Arnett Hospital to promote vouchers. Vouchers may additionally be bought by way of Venmo @ThankANurse. Keep in mind to incorporate a be aware with fee and the message will likely be handwritten on a cup sleeve.
Nurses’ Week is Could 6 – 12. It’s also finals week at Purdue. Singer and Ho will likely be within the Banyan at Arnett Hospital to personally ship the Thank A Nurse vouchers to the nurses on their technique to get espresso on the Banyan Brew & Bistro.
“The timing on every thing is ideal,” explains Singer. “I took a spot 12 months throughout COVID-19 as a result of who desires to start out a gross sales profession throughout a pandemic? I used to be delayed in getting began with this class challenge as a result of I contracted COVID-19. I met Abby due to this class. I now have a challenge that I’m captivated with and a profession choice that excites me.”
“And we get to thank our nurses who’ve labored so arduous throughout this pandemic on Nurses’ Week,” provides Ho.
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